The Travel Advisors' Handbook

About Us
Written by three industry veterans - Michael Akana, ECCS, Christopher Grum, ECC, and Scott McAlister, ECC - THE TRAVEL ADVISOR’S HANDBOOK is the essential guide for both new and seasoned advisors.

The book covers a wide scope of topics, from starting your agency to advanced concepts in sales and marketing techniques, websites and social media, hosting your own travel events, and much more. The book also includes a glossary and definitions of frequently used travel acronyms. There is also a companion website where readers can interact with other advisors to discuss topics in the book and share their own best practices.

Visit our trade show booth to purchase a signed copy of the book.